LUBKER DISTRIBUTION MARKETING DEPARTMENT ANNOUNCES LAUNCH OF RE-BRANDING CAMPAIGN

(West Chester, PA)  July 2014, Lubker Distribution Marketing Department  announces the launch of an aggressive re-branding campaign with the release of their redesigned logo and website www.lubkerdist.com. 

Specializing in Total Cost of Ownership reduction initiatives, the logo and site development better emphasizes the industrial nature of the products supplied along with the saving opportunities available when Original Equipment Manufacturers engage Lubker Distribution as their vendor managed inventory partner.

The SITUATION

Lubker Distribution has invested in the design of a new logo and identity materials to begin a full range of marketing programs. To further establish this positioning, the company required a website that visually and accurately reflects: Industrial products supply; Total Cost of Ownership initiatives (TCO), material management expertise, scalability and transparency.

The WORK

The new site needed to intrigue visitors, build credibility, and contribute to a cohesive brand strategy. Additionally, the site  design needed to be

•Minimal and clean design, yet high impact and visually engaging from immediate entry point at the homepage
•Designed and architected to be highly usable for new prospects and existing customers alike
•Designed to offer flexibility and continuity for promotions by sales and marketing staff
•Quick and easy for local management to update and maintain content independently

The RESULT

Successfully launched in July, 2014, the site has proven to meet the original objectives of design and usability. Customer feedback remains excellent and new content suggestions are actively received and integrated, 

LUBKER DISTRIBUTION DEVELOPS ‘BOLT-ON’ DATA OPTIMIZATION SUITE

(West Chester, PA) October 2013, Lubker Distribution Information Systems Department, in pursuit of continual improvement processing excellence, announces the successful custom development and implementation of the ‘BOLT-ON’ comprehensive data management optimization suite. This proprietary suite of software enhanced products provides Lubker the advantage when accuracy, on-time delivery, and conformance to product specifications are critical. In tandem with barcode wireless technologies, the BOLT-ON suite of products help drive decision making direct to the distribution floor, eliminates ‘reports’, provides operating clarity at all levels, manages by exception, offers real-time metrics, and eliminates all processing ‘blind spots’. Every transaction and product movement is ‘live’ and uniquely displayed on strategically located large screen monitors.

‘BOLT-ON’ management suite, developed by Lubker, providing the operational staff with the information necessary to complete their assignments accurately and on-time, every time.

LUBKER DISTRIBUTION IMPLEMENTS ‘PAPERLESS’ WAREHOUSE MANAGEMENT SYSTEM

(West Chester, PA) February 2013, Lubker Distribution Operations Department, in pursuit of continual improvement processing excellence, announces the successful implementation of a comprehensive warehouse management system. The ‘paperless and wireless’ barcode solution provides benefits including

  • Increased accuracy of inventory (currently exceeding 99%)
  • Increased order picking and packing accuracy
  • Reduction in customer returns
  • Improved customer service levels
  • Real time product availability
  • 100% lot specific traceability
  • Improved warehouse space utilization
  • Rapid order processing (Order entry to ship ‘ready’ in under five minutes)
  • Improved facility organization
  • 100% visibility during the complete order flow process
  • Improved planning and decision making

LUBKER DISTRIBUTION QUALITY ASSURANCE DEPARTMENT TAKES RECEIPT OF MICRO-VU SOL MEASUREMENT SYSTEM

(West Chester, PA) May 2012, Lubker Distribution Quality Assurance Department announces the receipt and installation of a Micro-Vu Sol precision Measurement system. Believed to be the first installation in a US fastener distribution facility, the Micro-Vu System provides Lubker with a versatile solution for precision part inspection. The Sol significantly reduces inspection times and increases inspection capabilities. The Sol features one micron resolution scales and InSpec Metrology Software for Manual Vision Systems. InSpec Metrology Software includes automated edge detection, automated focus detection, geometric dimensioning and tolerancing, and reporting. Programmable lighting makes features stand out. When features are accentuated, they are easier to measure and results are more repeatable. The programmable 6:1 zoom make small features conspicuous and simple to measure. The Sol replaces the popular Vector machine.

  • Image Capture Capabilities
  • Multiple Edge Detection Tools
  • Focus Detection Tool for Precice Z Measurements
  • Automated 6.5x Zoom Lens
  • Programmable Multi-Sector LED Surface Ring Light
  • Collimated LED Profile Light (Back Light)
  • Programmable LED Coax Light (Through the Lens)
  • Precision Linear Bearings
  • 160 x 160 x 160 mm Stage Capacity
  • Onscreen Scale, Grid, and Crosshair